Elevating Professional Trust in Micro‑Immunotherapy

I was brought in to diagnose the credibility challenge, architect the strategic ecosystem, and guide implementation through consulting and workshops.

Labo Life needed to overcome the misconception among healthcare professionals that micro‑immunotherapy was merely “homeopathic.” My role focused on diagnosing that stigma and designing a robust strategy to transform perception and engagement.

About LaboLife

I worked closely with the Labo Life team to shape and structure the solution, then led the entire implementation process from start to finish:

• Developed the strategy for a gamified learning experience, official credentialing, evidence-based content, influencer collaborations, and subscription funnels.
• Designed systems and funnels to convert learning into professional subscriptions and prescription-level adoption.
• Consulted through platform rollout, content development, and influencer outreach to ensure alignment with clinical standards and brand positioning.
• Led hands-on workshops with marketing and medical teams, empowering them to maintain growth inward and continue scaling the experience.

This hands-on consulting approach made sure the strategy wasn't just an idea. We put it into action by building the systems, training the team, and creating a sustainable model that turned early doubt into real credibility, increased professional adoption, and boosted subscription revenue.